This vacancy is now filled
Product Marketing Manager / Go-To-Market Manager / Portfolio Marketing Manager needed by an established technology company operating in seven countries globally, with adventurous growth plans as they look to enter the US market as well as rapidly scale their Marketing Department. Having grown their Amazon sales by over 300%, they are now setting their sights on growing the overall company value by 3X in the next 5 years!
The Product Marketing Manager / Go-To-Market Manager / Portfolio Marketing Manager will work across both digital and offline marketing channels in both the B2B and B2C space. This is superb opportunity for a Product Marketing Manager / Go-To-Market Manager / Portfolio Marketing Manager to become an integral part of business on a fast trajectory.
Location: London (Hybrid)
Salary: £40-50k + Benefits
Product Marketing Manager / Go-To-Market Manager / Portfolio Marketing Manager will:
– Delivering best in class Go-To-Market strategies consistent with business and market needs.
– Developing product positioning and messaging for key products and features, including product market fit, value proposition, target audience and competitive landscape.
– Build and launch multi-channel technology focused marketing campaigns and corresponding content.
– Create product collateral, sales enablement content, datasheets, content, customer case studies and thought leadership.
The Product Marketing Manager / Go-To-Market Manager / Portfolio Marketing Manager must have:
– Proven experience in B2B marketing for a physical tech product.
– Excellent copy writing skills, with ability to translate complex ideas into simple and engaging messages.
– Demonstrable track record creating value propositions and go to market strategies.
– Offline and Digital Marketing channel experience
– Excellent analytic & communication skills
– Strong brand strategy experience with either agency or in house
– Experience of working in a fast-paced environment and able to react quickly to changing business needs
Intelligent People is a specialist Product Marketing recruitment agency
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