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Product Marketing Manager needed by fast growing SaaS org who provide a range of loyalty solutions to the consumer market, both directly and via white label solutions.
The Product Marketing Manager will work with the sales, product, marketing & GTM teams to develop and launch compelling and easily understood value propositions that resonate with the target market and communicate clear value statements and benefits.
Hybrid: Manchester office 2 days/week
The Product Marketing Manager will:
·Develop audience centric messaging
·Conduct customer & market insight, including competitor analysis
·Understand user personas, markets, sectors and audiences
·Ensure correct market positioning and localisation
·Build sales enablement & marketing campaign collateral
·Work with the sales, marketing and GTM team to ensure successful product and proposition launches
The Product Marketing Manager will have a strong B2B marketing background and at least some experience within product marketing for a SaaS org.
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