Head of Product Marketing / Head of Marketing

Head of Product Marketing / Head of Growth / Head of Marketing needed by a rapidly scaling Mobile Gaming organisation. Funded by some notable VC’s and NASDAQ100 companies, this Gaming organisation is quickly growing out their Product Marketing team and looking for domain experts to join the team!

This is an exciting opportunity for a Head of Product Marketing / Head of Growth / Head of Marketing to take full ownership of the brand and monetisation strategies for new and existing mobile apps. The Head of Product Marketing / Head of Growth / Head of Marketing will work cross-functionally with Product, Data and Design teams to conceptualise and launch new features and campaigns that will increase usage, traffic and revenues across a wide range of digital channels.

Location: UK (Fully Remote)
Salary Package: £100,000 – 115,000 + Equity

The Head of Product Marketing / Head of Growth / Head of Marketing will:

o Develop and execute the business’ D2C strategy, reporting directly to the COO.
o Identify, develop & optimise growth channels to drive revenue growth.
o Constantly analyse marketing data and user feedback to help shape future marketing strategies.
o Work in a fail fast, fail often environment.
o Deeply understand target customers to successfully create engaging and original content for key channels, with the support of the team and agencies.
o Work closely with product, data and engineering teams to consistently improve the product offering and increase customer acquisition.
o Be the customers voice within the company, ensure competitor analysis and market research is carried out to ensure the product is the best it can be.

The Head of Product Marketing / Head of Growth / Head of Marketing must have:

o Proven experience in a B2C / D2C organisation.
o Experience recruiting, coaching and leading cross-functional squads.
o Proven experience working on a Mobile Game / App.
o A hands-on, fast-paced, strategic mindset.
o Growth Marketing / Product Marketing experience within a scale-up environment.
o Excellent analytical skills and the ability to leverage data and consumer behaviour to generate creative ideas.
o Excellent analytic, stakeholder management and communication skills.

This is an incredible opportunity for a Head of Product Marketing / Head of Growth / Head of Marketing to take full ownership of the strategy, branding, marketing and monetisation of established and new mobile games.

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