Senior Web Analyst / Senior Insight Analyst / Web Analytics Manager needed for an established high-profile consumer brand in the Food & Beverage sector.

Senior Web Analyst / Senior Insight Analyst / Web Analytics Manager will be joining the rapidly growing digital and ecommerce function to help them identify and build the strategic approach to plan, track and measure the ecommerce, marketing and digital activity & grow their online channels. This role is reporting directly to the Head of Digital and Ecommerce.

The Senior Web Analyst / Senior Insight Analyst / Web Analytics Manager will be responsible for:

*Setting up the insights and analytics function for the entire business

*Leading the tracking and monitoring across all digital channels & ecommerce business

*Working across several key stakeholders to be the key driver behind business performance, particularly the ecommerce function

*Using data to make key recommendations for improvements

*Measuring and reporting key analytics from digital marketing campaigns

*Using data and insights to guide onsite customer experience & behaviour

*Overseeing UX testing and UAT alongside the ecommerce team

The Senior Web Analyst / Senior Insight Analyst / Web Analytics Manager will have:

*Strong experience with Google Analytics and SQL ideally

*Excellent analytical skills

*Strong communication and stakeholder management skills

*E-commerce experience

This is an amazing opportunity for a highly talented Senior Web Analyst / Senior Insight Analyst / Web Analytics Manager to own the analytics and insights function for the business with excellent potential to hire and grow your own team.

Intelligent People is a specialist Web Analyst recruitment agency.

Salary £ 55000 - £ 65000 per annum
Type Permanent
Location West London
Discipline Analytics and Insight
Reference JC7962_1557762736

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