A Head of Conversion / Conversion Manager / Head of CRO is required for a leading Travel organisation as they embark on a digital transformation, being responsible for the user journey and improving the onsite and app conversion rate.

The Head of Conversion / Conversion Manager / Head of CRO will live and breathe user experience, keep up to date with the latest devices and best practices in UX. The successful candidate will have a few years’ experience in using a CRO tool like Optimizely and can identify gaps in performance using tools like GA and employ creative solutions to improve overall conversion rate.

We’re looking for a Head of Conversion / Conversion Manager / Head of CRO who is a UX rising star who would relish the opportunity to own the vision and UX/CRO strategy for a well-known travel brand.

The Head of Conversion / Conversion Manager / Head of CRO will be responsible for:

* Owning the conversion rate metric across the business and ensure the daily conversion rate target is being hit.

* Tracking and interpret user behaviour

* Identify new conversion opportunities across the site to enhance commercial returns.

* Work with Product Development, content and marketing teams to enhance user experience.

* Identify & test new technologies and practices to improve conversion rate performance, free growth, consumer engagement, delivery against key metrics.

* Feed insight into the Commercial, acquisition and retention marketing functions to build deals and offers to drive performance.

The Head of Conversion / Conversion Manager / Head of CRO will:

* Have 5-6 years in digital analytics and data/insights

* Have excellent knowledge of how to manage CRO programs

* Expert use of customer experience platforms, eg Optimizely, and Google Analytics

* Excellent communication & interpersonal skills

* Excellent academics (or equivalent work experience)

* A passion for creating a great user experience

This is a fantastic opportunity for an experience Conversion professional to make a real impact to a household name at a hugely exciting time of transformation.

Intelligent People are a Head of Conversion specialist recruitment agency.

Salary £66500 - £95000 per annum
Benefits amazing company and benefits
Type Permanent
Location West London
Reference MAJO7610_1544630463

Apply for this Job

You are applying for the following job:

Head of Digital Conversion

* denotes a required field

We'll never share your email with anyone else.

Latest Jobs

Student Marketing Manager

£ 40000 - £ 50000
City of London, London
Acquisition and Performance
A Student Marketing Manager is needed by a high growth online consumer ed tech platform who have recently secured significant funding. As the Student Marketing Manager / Acquisition Marketing Manager / Performance Marketing Manager you will manage the student marketing...

Head of Product Management

£ 85000 - £ 90000 + benefits
South West London, London
Product Management
We're working with an award-winning online consumer products business with exciting growth plans. Joining as Head of Product Management you'll lead an established, but evolving, digital product management team which sits right at the heart of the business, driving decisions...

B2B Product Owner

£ 40000 - £ 55000
Product Management
Product Owner / SaaS Product Manager / Product Manager needed by a well-funded high growth B2B Analytics Tech company who are adding to their global team. You'll be working directly with the Product Director on the overall product strategy and...

Global Brand Strategy Manager

£ 60000 - £ 70000 + benefits
We are looking for a Global Brand Strategy Manager / Brand Marketing Manager / Brand Innovation Manager/ FMCG Brand Marketing Manager for an eCommerce incubator with a Global remit. They're a rapidly growing innovator looking for a game changing a...