Working for a large global technology vendor, this role involves rapidly delivering a program of global sales conferences that are used to train and upskill the global solution sales teams. This will not involve delivering training, but leading the sales enablement program and ensuring that the right content/messages is delivered to the right people using the best possible methods.
After that immediate task, it will then involve defining, designing, aligning and delivering the global sales and partner enablement strategy, working process and execution model.
The role will probably involve global travel.
The Head of Global Sales Enablement / Senior Manager Product Marketing / Head of Solution Sales Training role involves:
-Managing the editorial plan for sales enablement content: from need to approved projects, content production management, reporting and final delivery of content
-Ongoing communication of content updates and other news through approved channels, thus ensuring the latest news reaches sellers on daily basis.
-Working with content providers to provide adequate training and internal readiness of provided content.
-Providing a robust set of monthly and quarterly management reports that focus on adoption, content usage and utilisation.
-Chairing a monthly enablement governance council with all content owners, sales champions, sales operations and others as needed to; listen to feedback and improvement suggestions, direct get-well plans as needed and ensure license compliance. Discuss budgetary impacts for work in progress or future-plans.
-Lead a global virtual team to deliver the sales and partner enablement strategy & execution
-Ensure that internal teams and prepared to present value propositions to customers in the right way
-Look across the customer journey, ensuring internal teams are set for success when engaging with customers
-Be the glue between product marketing, product management, marketing, PR, partners, sales and sales operations teams
-Continually develop the sales enablement strategy, ensuring seller needs are understood, that education, tools, process and systems are able to meet those needs and that sales enablement content is delivered at the right time, in the right way, supporting the right part of the sales process and uses appropriate automation
The Head of Global Sales Enablement / Senior Manager Product Marketing / Head of Solution Sales Training must have:
-Very strong sales enablement experience with in a global technology vendor.
-Experience of complex solution based selling environment.
-Experience of marketing operations and capabilities
-Proven experience enabling B2B sales teams, defining strategy and executing
-Experience running complex global programs in matrix environments
-First class communication stakeholder influencing skills
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