Senior Marketing Manager – CRM & Loyalty / Senior CRM Manager / CRM & Loyalty Manager needed by a world leading entertainment company in London.

The Senior Marketing Manager – CRM & Loyalty / Senior CRM Manager / CRM & Loyalty Manager will be designing and implementing a world class CRM & Loyalty strategy.

My client is the market leader within their industry and investing heavily in both their supporting technology, CRM and wider marker to keep themselves in front.

The Senior Marketing Manager – CRM & Loyalty / Senior CRM Manager / CRM & Loyalty Manager will have the opportunity to:

*Work closely with analysts to find patterns in the industry

*Work closely with creative and technical staff to design amazing propositions

*Launch the campaigns and have full autonomy

*Lead and develop the CRM teams, loyalty and membership supporting teams

*Have control of budgets and PnL’s within your area

*Create amazing propositions through use of data and drive loyalty, retention and world class marketing campaigns

The Senior Marketing Manager – CRM & Loyalty / Senior CRM Manager / CRM & Loyalty Manager must have:

*Experience of working with Data analysts within a CRM environment

*Evidence of coming up with creative propositions and ideas to generate loyalty and retention within their non-member database and member database

*Evidence of launching and managing the success of a campaign and reporting back to senior stakeholders

*Commercially savvy and a solid understanding of business and campaign performance

*Deep knowledge of loyalty schemes, membership schemes and subscription schemes

*A senior marketer with drive and ambition

This is a wonderful opportunity for a Senior Marketing Manager – CRM & Loyalty / Senior CRM Manager / CRM & Loyalty Manager to work for a company who are adamant to the best in their industry. Embarking on a new luxury challenge with full support of the business and leaders around you.

Intelligent People is a specialist loyalty marketing management company.

Salary £55000 - £75000 per annum
Type Permanent
Location London
Discipline B2B Marketing
Reference JH_07653_1546621840

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