Product Marketing Manager/ Propositions Marketing Manager/ B2B Marketing Manager needed by a Tech services organisation with an annual turnover of more than $100m.
Reporting directly into the Managing Director, the Product Marketing Manager/ Propositions Marketing Manager/ B2B Marketing Manager will be responsible for developing and managing the entire go-to-market strategy for the portfolio of services and business solutions.
The Product Marketing Manager/ Propositions Marketing Manager/ B2B Marketing Manager will be responsible for:-
*The development and implementation of product marketing strategies, consistent with business and market needs.
*Evaluating the current offerings and determine a gap analysis and plan to ensure the solutions and services available align with the sales strategy.
*Identifying and developing new solutions and services based on the needs of the market
*Defining key customer and market insights, target audiences, the proposition strategies to unlock these and the execution plan to make these a reality in the market.
The Product Marketing Manager/ Propositions Marketing Manager/ B2B Marketing Manager must have:-
*Proven experience of creating and implementing product and go-to-market strategies across any sector, such as eCommerce, media, fintech, edtech, healthtech, finance, travel, marketplaces, etc.
*Strong written and verbal communication skills. You’re a great writer who’s comfortable creating client-ready material across multiple formats.
*Experience building and managing collaborative plans which depend on multiple adjacent teams to be successful e.g. Brand, marketing, base management, retention, sales, digital etc.
This is an incredible opportunity for a Product Marketing Manager/ Propositions Marketing Manager B2B Marketing Manager to join a nationally established company and have a major impact on their development.
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