b2b Product Marketing Manager

12th September, 2017

£40K - £60K - London

Reference: 6854 - DA_1505212614

Working for a global digital media platform & Tech Start up, the Product Marketing Manager / Head of Marketing B2B role involves launching a market changing advertising platform across the UK, USA, Aus and South East Asia.

The Product Marketing Manager / Head of Marketing B2B will:

*Collaborate with Marketing, Sales, Product Management and Strategy to create & execute growth initiatives in international markets.

*Identify, evaluate and prioritize opportunities based on addressable market, revenue potential, ROI and competitive dynamics.

*Develop tactics and strategies to hit customer acquisition and overall revenue goals.

*Take full ownership of product communication and understanding inside and outside the company

*Take full ownership of product launch strategies, and communication timelines in collaboration with our product manager

*Effectively share key information with clients and stakeholders (prepare required materials, presentations etc.)

*Write and send content across the web to drive product awareness and positioning

*Work effectively with all Global teams and clients (US, EMEA, APAC)

*Develop, pilot and implement new customer acquisition and on boarding programs. Understand and measure how marketing acquisition programs contribute to business performance and growth, and builds a loyal customer base.

Candidates for the Product Marketing Manager / Head of Marketing B2B role must have/be :-

*Demonstrated capability to communicate product positioning in a niche market

*Demonstrated successful marketing strategy & execution

*Ability to distill complex problems into simply digestible information

*You’re a fire¬ starter; clearly demonstrate your abilities to get things done without direct supervision and understand what it means to deliver excellence to clients

*Capable of taking on brand new projects, creating project plans, managing other team members as needed and making stuff happen

·Ideally have experience in a high-growth start up

·Have excellent communication skills and written / verbal English language skills

·Have excellent stakeholder management skills

This is an excellent opportunity for a Product Marketing Manager / Head of Marketing B2B / Product Marketing Manager to join an exciting start-up brand at a high-growth phase where the successful candidate be able to make a real impact.

Intelligent People is a specialist Head of Product Marketing Manager recruitment agency.

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