We are working with a scaling B2B SaaS Business / Fintech who have developed a digital financial wellbeing solution which is having an incredibly positive impact on its us

Given progressive growth plans they are looking to hire a CMO – B2B / B2B Marketing Director / Head of Marketing who will be responsible for the company Marketing and Lead Generation strategy. You will be a key member of the management team, developing and implementing marketing strategies which will strengthen the businesses position in the market place, building sustainable growth.

The role of CMO – B2B / B2B Marketing Director / Head of Marketing will require a passion for technology and it’s capacity to have a positive social impact. You will have responsibility for:

*The development of the long-term company marketing strategy, with an emphasis on

achieving B2B sales growth, market penetration and cost-effective customer acquisition

*The development and implementation of a winning Lead Generation strategy

*Take ownership of the business’ reputation and recognition; including brand, PR and communications

*Working closely with the Sales Team; enabling them to meet their objectives

*Working closely with Product Team; to define marketing strategies for new and existing products

*Continual market reviews, consumer trends and the activities of competitors,

You will bring the following to the role of CMO – B2B / B2B Marketing Director / Head of Marketing:

*A track record of successfully scaling Marketing teams demonstrating progressive responsibility for marketing

*Experience of working with a high growth or scaling business having implemented a successful lead generation marketing plan

*You will have worked within a SaaS, Employee Benefits, HR or Financial Services Saas product

*You will be looking for a fresh challenge, prepared to roll your sleeves up and deliver a winning lead generation strategy

Intelligent People is a specialist Marketing Director recruitment agency

Salary £80000 - £100000 per annum
Type Permanent
Location London
Discipline B2B Marketing
Reference 7769 DA_1549283808

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Head of Marketing – B2B SaaS

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