Head of CRM / CRM Manager / Head of Loyalty needed by one of the fastest growing disruptive tech start-up’s to ever come out of Silicon Valley. They have extremely ambitious growth plans and are looking for an expert to build their entire customer retention strategy.

Head of CRM / CRM Manager / Head of Loyalty will start with a complete blank canvas, build out the CRM and customer loyalty strategy.

Head of CRM / CRM Manager / Head of Loyalty will:

*Responsible for the development, creation and execution of CRM strategies in UK. These include but are not limited to;

oCRM programmes and campaigns, including segmentation of consumer groups and multi-variate testing of campaigns

oLoyalty programs

*Responsible for identifying, negotiating commercials, and managing partner digital agencies to further super-charge UK digital growth.

*Develop functional KPIs to track the performance of growth initiatives and CRM campaigns over time.

*Working collaboratively with the product team and design teams to get to the best answers, quickly.

Head of CRM / CRM Manager / Head of Loyalty must have:

*Strong CRM and Loyalty experience from any industry or sector, such as; eCommerce, Retail, FMCG, Retail, Tech, Startups, Travel, Media, Fintech, Gambling, Gaming, Insurance etc.

*Experience owning the marketing levers of a digital-first business, and a demonstrable track record of pulling these levers effectively to drive growth

*Significant experience in designing and developing CRM plans and campaigns

*Experience measuring, monitoring and tracking KPI’s for CRM performance

*Excited to work with wide variety of internal stakeholders to develop a consensus on an ecommerce plan and execute on it

Intelligent People is a specialist Head of CRM recruitment agency.

Salary £ 60000 - £ 70000 per annum
Type Permanent
Location London
Discipline CRM, Lifecycle and Loyalty
Reference 7898AS_1554479040

Apply for this Job

You are applying for the following job:

Head of CRM

* denotes a required field

We'll never share your email with anyone else.

Latest Jobs

Senior Product Designer

£ 70000 - £ 80000
UX, Design and Creative
We are looking for an experienced Senior Product Designer / Lead Product Designer / Senior UI/UX Designer for a FinTech start-up that has an underpinning Social impact. Reporting into the Head of Product, the Senior Product Designer / Lead Product...

Paid Search Marketing Manager

£ 45000 - £ 60000
Acquisition and Performance
A Performance Marketing Manager / Senior Digital Marketing Manager / Senior Performance & Affiliates Marketing Manager is required by an International ecommerce business to drive user growth and increase commercial revenue. As the International specialist, you'll shape, drive and deliver...

Technical Product Manager

£ 80000 - £ 90000 + benefits
City of London, London
Product Management
A Technical Product Manager / API Product Manager / Senior Product Manager is needed by a leading API Cloud based start-up, used by millions of end-users for thousands of developers around the world daily. Recently securing Series A funding, they...

12 Month FTC – B2B Senior Marketing Manager

£ 50000 - £ 60000
West London, London
Acquisition and Performance
A Senior Marketing Manager / B2B Marketing Manager / Subscription Marketing Manager is required to a subscription-based publishing business spanning multiple -sectors including environment, energy, healthcare automotive, food and manufacturing. This role has lead generation at the heart and as...