Working for a rapidly growing healthcare company, a Head of Marketing / Head of Growth Marketing / Head of Brand is needed to develop and implement growth plans, define a fully integrated marketing strategy and drive awareness of their offering.

A Head of Marketing / Head of Growth Marketing / Head of Brand will have proven experience delivering B2B & B2C growth for a service driven business, creating strategic direction, driving leading lead generation, implementing compelling PR campaigns, whilst having a creative and innovative approach.

The Head of Marketing / Head of Growth Marketing / Head of Brand will:

*Develop and execute marketing strategies to accelerate growth

*Create brand awareness through campaigns, PR & marketing channels

*Work with the CEO & Head of Sales to create the brand vision and strategic marketing plan

*Create effective marketing collateral to enable sales teams

*Effectively allocate budget across both online and offline campaigns, driving results

*Create quality demand and lead generation funnels and campaigns, whilst effectively tracking and analysing performance through data analysis

*Develop brand standards, positioning and overall tone of voice within their market

*Managing relationships with third-party suppliers

*Managing a developing a team of 4

The Head of Marketing / Head of Growth Marketing / Head of Brand will need the following experience:

*4+ years’ experience in a Senior Marketing Leadership position for a consumer brand

*Proven end to end examples of driving high growth within a regulated industry

*Knowledge of B2C & B2B marketing channels, delivering online campaigns, plus PR, CRM, Content and building brand awareness

*Strong brand & marketing experience working with and managing agencies

*Experience mentoring and managing a team

*Experience working in the healthcare industry (desirable)

*Have excellent communication skills and written / verbal English language skills

*Educated to degree level or above

This is a great opportunity for an ambitious Head of Marketing / Head of Growth Marketing / Head of Brand to join a growing, exciting business with a vision to help shape and improve the healthcare industry. Reporting directly into the CEO.

Intelligent People is a specialist Head of Marketing recruitment agency.

Salary £ 60000 - £ 70000 per annum
Type Permanent
Location Hertfordshire
Discipline Acquisition and Performance
Reference MF - 7729_1547830056

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