Our client is recognised globally as a premium consumer brand and household name. Their pursuit to refine and advance product technology backed by research has resulted in world-class innovation that their customers love.

They are now seeking an ambitious Marketing Director / Brand Marketing Director / Head of Marketing as they embark upon an exciting brand transformation and maintain and grow their position as the No. 1 customer choice in their category.

Based in North West England and with flexible working, the Marketing Director / Brand Marketing Director / Head of Marketing will own the Marketing roadmap and lead a team of 3, plus agencies to develop best in class marketing strategies to build long-term brand equity. In this newly created role, you will:

*Build consumer awareness and preference for the brand, continually growing market share
*Develop the product marketing strategy and identify new market opportunities
*Set the budgets and define long-term media plans, crafting omni-channel campaigns that build brand awareness
*Analyse, interpret, and report on marketing activities and manage insights within the product strategy
*Help the sales team grow new business with new product development or new channel opportunities

To be successful in this role, the Marketing Director / Brand Marketing Director / Head of Marketing Director will have:

*An outstanding background in consumer marketing with at least 8 years + in leadership roles
*A demonstrable track record in marketing products with a long purchasing cycle and / or in a premium product category
*Experience of successful consumer brand transformation / new brand launches and leading on the messaging around this
*Track record in driving consumer product sales growth
*A broad marketing experience across brand, communications, PR, ATL, POS, etc.
*Led high performing teams and naturally able to influence stakeholders and external 3rd party partners

This role presents an opportunity for a talented Marketing Director / Brand Marketing Director / Head of Marketing to join a business at a pivotal time in their growth.

The role is based in North West England with an expectation that the successful candidate will be office-based for two days a week or three days per fortnight.

Intelligent People is a specialist Marketing Director Executive Search Consultancy.

Salary £ 80000 - £ 100000 per annum
Type Permanent
Location Greater Manchester
Discipline Brand
Reference SR/ 345MAN_1614081303

Apply for this Job

You are applying for the following job:

Marketing Director

    * denotes a required field

    We'll never share your email with anyone else.

    Latest Jobs

    Senior Product Manager B2C

    £ 60000 - £ 80000 + benefits
    Permanent
    London
    Product Management
    This Senior Product Manager / Product Lead B2C role is with a rapidly scaling tech company who are solving a global inefficiency in a multi-$100b industry, with a strong environmental focus. The leaderships team comprises Executives from Amazon and other...

    Senior Product Manager SAAS Integration API

    £ 60000 - £ 80000 + benefits
    Permanent
    London
    Product Management
    Senior Product Manager SAAS Integration & API This Senior Product Manager SAAS Integration & API role is with a rapidly scaling tech company who are solving a global inefficiency in a multi-$100b industry, with a strong environmental focus. The leaderships...

    Senior Product Manager

    £ 70000 - £ 85000
    Permanent
    City of London, London
    Product Management
    SaaS Product Manager needed by highly profitable business services organisation. Our Client is a leading provider of Boardroom Consultancy Services to the FTSE 500 as well as leading PE Houses. The next generation of service is to provide a suite...

    Senior Product Manager

    £ 70000 - £ 80000
    Permanent
    London
    Product Management
    A Senior Product Manager / Product Manager / Product Lead is needed by a high growth LegalTech scale-up. This scale-up are heading towards their series B funding round & are looking for an experienced Senior Product Manager / Product Manager...