This vacancy is now filled
Demand Generation Manager/ Senior Marketing Manager/ B2B Marketing Manager needed by a global data company specialising in online information source for the structured products.
With the business split across three verticals, Data intelligence, pricing, and asset management, the role will be focusing on generating leads for the largest data vendor in the world which covers all European markets.
The Demand Generation Manager/ Senior Marketing Manager/ B2B Marketing Manager will:-
*Develop and execute campaigns that drive demand and qualified, with a focus on diversifying channels (website, SEO, digital advertising, email, etc.)
*Measure and report performance and evaluate approaches to improve engagement.
*Create lead nurturing programmes that provide value to prospects and increase conversion
*Partner with Sales to establish effective processes to segment, score and transfer leads
The Demand Generation Manager/ Senior Marketing Manager/ B2B Marketing Manager must have:-
*At least 4 years B2B SaaS experience focusing on Data Services (ideally financial data)
*An eye for a story and the ability to translate complex ideas into simple and engaging messages.
*A track record of designing and delivering high-performing B2B lead generation strategies across the full range of digital channels including email, social media, pay-for-performance ads, SEO/SEM
*Strong written and verbal communication skills. You’re a great writer who’s comfortable creating client-ready material across multiple formats.
*Proven experience measuring marketing effectiveness and managing marketing budgets
This is an incredible opportunity for a Demand Generation Manager/ Senior Marketing Manager/ B2B Marketing Manager to join a rapidly growing tech start-up and have a major impact on a company with significant funding.
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