A Product Marketing Manager / B2C Product Marketing Manager / Proposition Marketing Manager is needed by a fast-growing fintech start-up to drive brand and product growth in the UK market.

The Product Marketing Manager / B2C Product Marketing Manager / Proposition Marketing Manager will act as the customer champion, helping build the brand, deliver killer campaigns to increase awareness nationally. You’ll define go to market, content, PR and positioning strategy, communicating across the entire business.

The Product Marketing Manager / B2C Product Marketing Manager / Proposition Marketing Manager will:

*Build the Product Marketing Strategy across the business

*Define & execute the go-to-market strategy, collaborating on product and feature launches to drive growth and awareness

*Manage the cross-functional implementation of new product launches and feature releases of existing products

*Create compelling and engaging content for social media, campaigns & PR

*Create campaigns and measure projects on time

*Deliver insight into key research on market-product fit

*Work closely with Product team & market teams to ensure alignment of the company’s message and propositions

The Product Marketing Manager / B2C Product Marketing Manager / Proposition Marketing Manager will have:

*2+ years’ experience as a B2C Product Marketing Manager

*Experience developing and implementing strategic plans in a tech start-up environment

*A customer centric approach, to an almost obsessive level

*Knowledge of scaling into new markets

*A creative mindset, someone who likes to think outside the box

*Have a strategic approach and an interest in how technology can improve people’s lives

*Excellent written communication skills with the ability to convert complex concepts into clear, engaging messages for internal and external audiences

This is an exciting opportunity for an ambitious Product Marketing Manager / B2C Product Marketing Manager / Proposition Marketing Manager to be a part of a rapidly expanding team, who have the position and resource to make a big splash in the fintech world in 2019.

Intelligent People is a specialist Product Marketing recruitment business.

Salary £55000 - £60000 per annum
Type Permanent
Location City of London
Discipline Product Management
Reference MF - 7760_1553005613

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