We’re hiring a B2B Marketing and Communications Manager for a Digital Data and Personalisation business who are scaling their marketing activity and team and looking to hire a B2B Marketing and Communications Manager / Senior Marketing Manager / B2B Marketing Lead. The business has developed a unique AdTech platform and technology powered by data and used by an already impressive number of large and well-known brand owners.
The role of B2B Marketing and Communications Manager / Senior Marketing Manager / B2B Marketing Lead will deliver on the marketing strategy at a hugely exciting time in the growth of the business as they raise the profile of their unique platform.
The role of B2B Marketing and Communications Manager / Senior Marketing Manager / B2B Marketing Lead will be responsible for:
*Developing a marketing strategy and budgets in order to deliver on commercial objectives, reaching new and existing customers
*Generate awareness within existing and new customers through a wide range of B2B channels including social, events, CRM, PR
*Develop a lead generation marketing machine to support the sales team’s activity
*Develop sales collateral to ensure the sales team are armed with the best tools to showcase the proposition and win new clients’ business
*Analyse all marketing activity, drive efficiencies and optimise campaigns
*Develop an overarching content strategy, writing content which you will roll out across the website, social media and email
*Manage the Communications and Marketing Executive
The ideal candidate for the role of B2B Marketing and Communications Manager / Senior Marketing Manager / B2B Marketing Lead will bring:
*B2B Marketing experience within a Tech organisation – experience of the Media industry and/ or AdTech or a data focused product also of interest
*Experience of managing cross channel B2B Marketing plans within a stand-alone role or small team with a focus on PR and Events
*A track record of achieving targets relating to the generation of leads, product and brand awareness
*Excellent written and verbal communication
The role would represent a great opportunity for those looking to take full accountability for the Marketing strategy, building out channels and developing a best practice marketing function.
The business was established by an impressive Founder team and you’ll have the opportunity to work and learn together.
We’d be pleased to receive your application if this role sounds like you, please apply via Intelligent People a specialist recruitment agency hiring B2B Marketing Manager jobs
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