Marketing Manager – Online Retail – London
Marketing Manager (F/T Contract) / Online Manager / Acquisition and Retention Manager – London – £35-40k Pro rata
Marketing Manager / Online Manager / Acquisition and Retention Manager required to lead the marketing function in a very exciting and fast growing dotcom business for six months. Responsible for the whole online marketing spectrum (SEO, PPC, Affiliates, Analytics and Conversion) you will work closely with the Marketing Director to ensure that the marketing strategy continues in the incumbent’s absence.
The Marketing Manager / Online Manager / Acquisition and Retention Manager will manage a marketing executive who is already running successful marketing campaigns, specifically emails and brochures. You will also work alongside a Merchandising Manager who is responsible for product placement, sales forecasting and promotions.
The Marketing Manager / Online Manager / Acquisition and Retention Manager will have a well rounded knowledge of;
• SEO – Agency management
• PPC – Agency management, keywords, Adwords
• Affiliates – Managing relationships, the benefits of affiliate networks
• Web Analytics – Google Analytics, Site Traffic, Conversion rates
Also an understanding or previous experience of working with offline marketing teams, TV Campaigns, Social Media and Customer Surveys would be beneficial but not a prerequisite.
The Marketing Manager / Online Manager / Acquisition and Retention Manager will have worked within an online environment, preferably within an eCommerce or retail organisation. My client are an international business and as such experience working with international teams and time frames would be an advantage.
Please apply to [email protected] quoting reference 1105-7