19Aug

Digital Content Director – eCommerce – Kent


Digital Content Director – c.£80k – Kent

Digital Content Director / Head of Online Content / Director of Digital Content required for a well established market leading UK brand.

The Digital Content Director / Head of Online Content / Director of Digital Content role involves focusing on the development of the company’s website by delivering compelling content and ensuring all teams from Marketing to PR and Social Media deliver brand consistency.

The Digital Content Director / Head of Online Content / Director of Digital Content will:

  • Establish, run and enforce the company content strategy and develop a 6 month rolling content plan for the website.
  • Ensure the website, marketing campaign and magazine content are all consistent, compelling and engaging.
  • Use analytics to understand the performance of the website in key areas including consumer behaviour, usability, conversion etc.
  • Manage a small team to deliver exceptional results
  • Engage with key stakeholders across advertising, marketing, product, PR, Social Media and eCommerce.

The Digital Content Director / Head of Online Content / Director of Digital Content must:

  • Have a proven track record of running websites that deliver on both the commercial and content goals set and be an acknowledged leader in their field.
  • Be highly versed in project management, CRM and CMS.
  •  Have a strong working knowledge of PPC, SEO, Social Media and community management.
  • Be conversant with multivariate testing, behavioural targeting and website usability.
  • Be a hands-on person who is very delivery driven and goes the extra mile to get things done.

Our client is a fast-growing, market leading organisation who are one of the UK’s most trusted brands. The company operates in a variety of different sectors, most notably travel, finance and health. The role is ideal for an ambitious candidate who is looking for a sense of ownership in a well established, successful, diverse and fast growing organisation.

Please apply to jameslesnercv@intelligentpeople.co.uk quoting reference 1108-45

 

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Leaders in Marketing, eCommerce and Product Management Recruitment


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