02Aug

Database Analyst – Retail – London


Database Analyst / CRM Analyst / Data Insight Manager – £40k – London

Database Analyst / CRM Analyst / Data Insight Manager required to join one of the UK’s most exciting fashion retailers. Working within a specialist team responsible for creating a customer centred insight team you will analyse data from multi channel campaigns, specifically email, mobile and social. Create compelling and useful insight for the commercial teams to use and improve revenue.

The Database Analyst / CRM Analyst / Data Insight Manager will report into the Director of Home Shopping and be a part of a team of around twenty, you will use tools to provide insight and analysis on Customer Behaviour and Campaign Performance, specifically you will delve into data that is so far not being used, create dashboards that will enable the business to utilise this data and transform future campaigns.

The Database Analyst / CRM Analyst / Data Insight Manager will be an expert in:

•             Customer Segmentation

•             Database Analysis

•             Behavioural Data

•             Email Campaigns

•             Data Manipulation – SPSS, SQL, Business Objects

•             Web Analytics – Omniture, Google, WebTrends (Desirable but not essential)

The Database Analyst / CRM Analyst / Data Insight Manager will have ideally worked in a large retail environment, preferably working with email campaigns targeted at millions of customers. The Database Analyst / CRM Analyst / Data Insight Manager will thrive on being in a data environment, you will be able to convert complex data into accessible commercial reports for numerous stakeholders.

Please apply to [email protected] quoting ref: 1108-7

Intelligent People are a specialist Database Analyst recruitment agency

Keywords: Database Marketing, CRM Manager, CRM Insight, Analyses, Analyst, Database, Insight, Campaign, Executive, Marketing, eCRM, Email Marketing Analyst, SQL, Business Objects, SPSS, Segmentation

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